Design thinking resource

Measuring SDG Contributions

A process used to evaluate how projects, products, services and organisations contribute to the United Nations Sustainable Development Goals (SDGs).

01

The SDGs provide a shared framework for impact

The Sustainable Development Goals offer a globally recognised framework for addressing complex environmental, social and economic challenges. They provide organisations with a common language for understanding how their activities contribute to broader sustainable development priorities.

By aligning initiatives with specific goals, organisations can better understand their role in addressing issues such as poverty, inequality, education, climate action and responsible consumption.

Measuring SDG contributions helps translate ambitious goals into practical actions and measurable outcomes.

02

Evidence strengthens sustainability efforts

Many organisations support sustainability goals but struggle to demonstrate how their actions produce measurable results. Measuring SDG contributions provides evidence that helps connect activities to outcomes and outcomes to broader societal impact.

This process encourages organisations to move beyond intentions and establish meaningful indicators that can track progress over time. It also supports reporting, accountability and stakeholder communication.

Evidence helps organisations identify where meaningful contributions are being made and where additional effort may be required.

03

Measurement encourages strategic alignment

The SDGs can help organisations align innovation, strategy and operational activities with broader societal needs. Measuring contributions encourages teams to consider how projects influence outcomes beyond organisational boundaries.

This strategic perspective supports responsible innovation, long-term thinking and more informed decision-making. It also helps organisations identify opportunities to maximise positive impact while reducing negative consequences.

When aligned effectively, organisational objectives and sustainable development goals can reinforce one another.

Put the method to work

Put Measuring SDG Contributions into practice

01

Identify relevant SDGs

Determine which goals are most closely connected to the initiative, organisation or area of activity.

02

Define contribution measures

Establish indicators that demonstrate progress toward targeted outcomes.

03

Gather evidence

Collect qualitative and quantitative information that reflects performance and impact.

04

Review and communicate findings

Evaluate results and share insights with stakeholders to support learning and accountability.

Why it matters

What Measuring SDG Contributions makes possible

Connects local action to global goals

Organisations can better understand how their activities contribute to broader sustainable development efforts.

Demonstrates meaningful impact

Evidence helps communicate the value and outcomes being generated.

Supports strategic decision-making

Measurement highlights opportunities to strengthen sustainability performance and social value creation.

Encourages responsible innovation

The SDGs provide a useful framework for considering long-term consequences and societal impact.

Related concepts

Continue your learning

Continue exploring

Return to Execute and Test

Place this method back within the broader 5E Design Thinking Framework and continue developing your understanding.

View the stage →

Loading your thinking tools…

Across the website

Find your next idea.